December 1916: the Non-Brahmin Manifesto and the storm it raised
A month after its founding, the new association published a manifesto that pledged loyalty to the Raj and demanded a fair share of public life. The nationalist press was furious.

In December 1916, a month after it was founded, the South Indian People's Association published "The Non-Brahmin Manifesto". It was the first public statement of the movement that would become the Justice Party.
What the manifesto said
According to Wikipedia's account, the manifesto affirmed loyalty and faith in British rule, but decried what it saw as Brahmin dominance of the bureaucracy and urged non-Brahmins to organise. Its best-known phrase called on them to
From the Non-Brahmin Manifesto, December 1916 (as quoted in Wikipedia)"press their claims as against the virtual domination of the Brahmin Caste"
Context
The manifesto's figures on the share of public posts held by different communities were, historians note, prepared by senior Indian Civil Service officials for the Public Services Commission. That fact feeds a long debate. Some historians, such as David Washbrook, saw non-Brahminism as partly a product of colonial policy. Others, such as P. Rajaraman, argued that it was the inevitable result of a deep social cleavage. Most agree that both the grievance and the colonial interest in exploiting it were real.
The manifesto also opposed Annie Besant's Home Rule movement, which the founders believed would hand power to the same small elite.
The reply
The nationalist press reacted sharply. The Hindu, then edited in Madras by nationalists, published a stinging response four days before Christmas 1916.
The Hindu, 20 December 1916, on the manifesto (as quoted in Wikipedia)It is with much pain and surprise that we have perused this document. It gives a manifestly unfair and distorted representation of many of the matters to which it makes reference. It can serve no purpose but it is bound to create bad blood between persons belonging to the Great Indian Community.
Why it matters
Other papers were just as dismissive. Hindu Nesan questioned the timing; New Age, the Home Rule paper, predicted the association's early death. The founders' answer was to start a newspaper of their own. Within two months they had raised money by selling 640 shares of one hundred rupees each, bought a press and published the first issue of Justice.
The episode set a pattern for the next three decades: a movement demanding social justice, accused of dividing the nation, and answering in print.
Sources
Related articles

16 September 1921: G.O. No. 613 and the birth of reservation in public appointments
The first Justice government issued the first communal Government Order, making an elected body the first in Indian legislative history to provide for reservation. It also exposed who the new system left out.
· 2 min read

December 1920: the first elected ministry of Madras, and the limits of dyarchy
The Justice Party won 63 of 98 seats in the first elections under the Montagu–Chelmsford reforms. Its ministers soon discovered how little power "transferred subjects" really carried.
· 2 min read

26 February 1917: the newspaper that gave a party its name
Justice, edited without pay by Dr T. M. Nair, became so identified with the movement that the South Indian Liberal Federation came to be called the Justice Party. Its pages show both the movement's courage and its blind spots.
· 2 min read

27 August 1944: at Salem, the Justice Party becomes the Dravidar Kazhagam
At its sixteenth confederation, the party gave up British titles, caste suffixes and elections, and took a new name. A rump that refused the change fought one last election in 1952.
· 2 min read